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Burgess
Vector assists
a range of clients with various services. From screening
patents for abandonment or donation, to developing in-depth market
analyses, to executing licensing strategies, and scouting for technologies
residing in other companies, Universities, or National Labs.
Our Services include:
On-Site Licensing Training & Execution
A Two-Day, On-Site, Interactive Seminar That Will Energize Your Licensing Team!
Successfully closing licensing deals involves significantly more
than networking with colleagues or sending out direct mail. Networking
will only take you so far because your number of colleagues is limited.
Direct mail simply does not work in the B-to-B context of licensing.
Good licensing and technology transfer professionals are expert
in their technologies and the intellectual property that surrounds
it. Great licensing professionals adopt a sales orientation toward
their technologies, and then beat a path to the worlds door. Licensing
As A Sales Process is the only seminar that focuses on training
licensing professionals in the art of sales. Participants learn
how to identify the right prospects, engage them properly, and improve
their odds of closing deals. The course also teaches the principles
of self management that are the foundations for success in any endeavor.
Licensing Strategy Development &
Execution
Determining the proper licensing strategy is critical to generating
revenues and profits via technology out-licensing. Should a technology
be licensed non-exclusively across all industries and geographic
regions or should the rights be carved up by product, region, and/or
industry? These are the questions for which we find answers. Burgess
Vector develops strategies from a business perspective by considering
the critical factors such as competitive advantage, market, competition,
and value proposition.
A strategy is only as good as its execution. The unique value Burgess
Vector affords its clients is our ability to execute on the strategies
developed. With extensive experience in business development and
marketing, we perform the critical functions to generate revenue
and profits; including: prospecting, engaging, and negotiating and
closing deals.
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Patent Screening and Opportunity
Assessment
As companies grow, technologies are acquired or developed and
in some instances are underutilized. Burgess Vector is skilled
at screening patents and uncovering opportunities. These opportunities
arise from technologies with broad applications yet utilized in
a narrow scope. Opportunities also arise from technologies that
are abandoned due to a strategic redirection or from barriers
to entry in particular markets where the technology could be utilized
(e.g. geographic).
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Technology Valuation
At certain times (when raising capital, acquisitions, divestitures,
etc.), it is necessary for a company to place an independent valuation
on its technology. Burgess Vector takes a holistic approach to
assessing the value of your technology. This includes analyzing
the market, the value proposition of the technology, the current
and expected market penetration, the relevant discount rates,
etc. Our objective is to provide a market based, independent valuation
for our clients.
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Innovation
Search, Selection and Acquisition ^Top
Reinventing the wheel is a costly exercise that drains the resources
of companies. Looking beyond your R&D facilities for technologies
that can be utilized is a means to shorten time-to-market and
reduce R&D expenditures. Burgess Vector can search for technologies
that compliment your strategic direction or take you in a new
direction. Searching across industries and within Universities
and National Labs followed by acquisition through purchase or
in-licensing are viable options to complement your overall business.
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